Posted by garydamp

The Brevet Group published 21 Mind-Blowing Statistics that challenged the ‘unknown’ and much-quoted National Sales Executive Association figures (pictured)

Brevet Group challenged the National Sales Executive Association invalidated figures….

Have a look at the insights this data provides…..IT’S SALES GOLD!

  1. 92% of all customer interactions happen over the phone.
  2. It takes an average of 8 cold call attempts to reach a prospect
  3. The best time to cold call is between 4:00 and 5:00 PM
  4. 30-50% of sales go to the vendor that responds first
  5. 80% of sales require 5 follow-up calls after the meeting.
  6. 44% of sales reps give up after 1 follow-up.
  7. Thursday is the best day to prospect. Wednesday is the second-best day
  8. Nearly 13% of all the jobs in the U.S. (1 in 8) are full-time sales positions.
  9. Over one trillion dollars (that’s nine zeros) are spent annually on sales forces.
  10. In a typical firm with 100-500 employees, an average of 7 people are involved in most buying decisions
  11. 78% of salespeople using social media outsell their peers.
  12. Email is almost 40 times better at acquiring new customers than Facebook and Twitter. 
  13. Salespeople who actively seek out and exploit referrals earn 4 to 5 times more than those who don’t
  14. 91% of customers say they’d give referrals. Only 11% of salespeople ask for referrals.
  15. Only 13% of customers believe a sales person can understand their needs.
  16. 55% of the people making their living in sales don’t have the right skills to be successful
  17. Continuous training gives 50% higher net sales per employee.
  18. The average company spends $10K – $15K hiring an individual and only $2K a year in sales training.
  19. It takes 10 months or more for a new sales rep to be fully productive
  20. Retaining current customers is 6 to 7 times less costly than acquiring new ones.
  21. The average company loses between 10% and 30% of its customers each year.
  22. After a presentation, 63% of attendees remember stories. Only 5% remember statistics

The data tells a story. Get busy and exploit the gaps in the trends

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